Alistair Palacioglu

Alistair Palacioglu is a global leader in the Access and Handling OEM sector, with 18 years’ experience driving commercial growth and operational excellence across emerging and mature markets, more often than not in rapid cycles in unusual markets. A dual citizen of the UK and Turkey, Alistair or as his know by ‘Ali’ has lived and worked on three continents, gaining a rare blend of cultural intelligence, adaptability, and strategic insight. His career has been defined by building strong customer relationships, navigating complex market dynamics, and leading high-performing teams to deliver innovative, market-specific solutions.

Currently spearheading the expansion of the Sinoboom brand, Alistair is committed to shaping the future of the industry through collaboration, market development, and customer-centric strategies. His unique global perspective and passion for knowledge sharing make him a sought-after voice on international business growth, cross-cultural leadership, and the evolving opportunities in access equipment markets.